Wayne Myers/ August 4, 2019/ payroll outsourcing

You have a great payroll service to offer, but getting new customers is tough. It doesn’t matter if you’re been a qualified payroll professional for years or a short while, there is a lot of competition out there! However, there are lots of simple ways for you to gain new customers and clients, and more often than not, it’s through the use of the internet. The web has certainly made it easier to find new customers and LinkedIn may be the tool you need. So, how can you find new clients via LinkedIn?

Dedicated Two Hours to LinkedIn Each Day

You’re trying to gain new clients and that means you have to put a lot into the search. LinkedIn is a great site because it opens the door to millions of potential new clients, but that doesn’t make it any easier. What you have to do is set aside time each day to prospecting for new customers and clients. You have to dedicate at least one or two hours per day to go onto LinkedIn and look for people who may need your help. Advertising as payroll services can be great, but that alone may not bring new customers to your door. You have to take a proactive approach so that you get new prospects. Learn more about best payroll service provider.

How to Find New Payroll Customers Using LinkedIn

Write a Personal Message during Prospecting

If you’re posting messages or ads on LinkedIn, you can’t opt for a generic message because it looks impersonal. Also, you look lazy that you didn’t take five minutes out of your time to create a personal message! People take notice of all the little details and that is why you have to change your approach. You should take at least five or ten minutes out of your day to create a personal message. You can say about your payroll service but also what you’re offering or something along those lines. It should be more personal so that the people reading the message or ad sees you’re not just another automated ad that is after their cash. Personal wins the race.

Create a Group Dedicated To Payroll and Business

Group discussions are fantastic and you should create a group that is aimed at payroll and business matters. Why does that matter? You get people who are interested in the subject, and who may also be looking after new payroll services. This gives you an opening to impress them about your knowledge and know-how, and it may help to gain new clients. Of course, when you’re advertising or talking about payroll services people want to hear something they don’t know, so your discussions should be as unique as possible. If you can, talk about topics which aren’t freely discussed about payroll; it may give you an edge. Click here for how to choose the best payroll service for small business.

Use the Tools to Your Advantage

When it comes to gaining new payroll clients and customers, it’s not easy. You have a lot of competitors who will try to undercut your prices and will try every underhanded tactic in the book to add another name to their customer list. However, you have to be proactive and do what you can to earn new customers. They aren’t going to come to you; you have to get out there and find them. Show the world your payroll service and hopefully you’ll gain new customers through LinkedIn and other such tools. To get more about payroll service on https://hr.nih.gov/benefits/pay/payroll-information

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